Digital Jungle is a cross cultural, digital marketing Agency headquartered in Beijing, China. The core business of this Agency is to work with Western organizations to market their products and services to a Chinese speaking audience. The Agency creates and curates content then distributes this over multiple marketing channels such as social media (SMM), on social platforms such as Sina Weibo, Tencent Weibo, WeChat, Twitter & Facebook as well as Search Engine Marketing and Mobile/Community applications.
Video Digital Jungle
Origins
Digital Jungle was incorporated in January 2011 by Dr. Mathew McDougall.
The initial focus of the Agency was to provide digital marketing services to Western firms looking at undertaking digital marketing activities in China. However, in response to the rapidly growing affluent Chinese consumer, the focus of the Agency shifted towards marketing to a Chinese speaking audience irrespective of where they were located.
Maps Digital Jungle
Services
Digital Jungle provides brand marketing and strategy, Content Marketing, Search Engine Optimization, Search Engine Marketing, Social Media Analytics, Mobile Marketing, Community development and management services.
Clients overview
The company's list of clients includes: Lexus, Bentley, CoverMore Travel Insurance, CITS, New Zealand Trade & Entreprise, AusTrade, Global Blue, PATA, CYTS, Hawaii Tourism, Tourism Fiji
Offices
Digital Jungle has offices in a number of locations:
Beijing, China (HQ)
Shanghai, China
Auckland, New Zealand
Sydney, Australia
London, UK
References
- Digital Jungle partners with Saatchi Fallon in Tokyo, Saatchi & Saatchi News, 9 February 2012
- Dr. McDougall's Presentation at Amplify Festival 2011, Marketing Interactive Magazine, 10 June 2011
- Dr. Mathew McDougall, Chinese Social Media Universe, 2nd Edition, March 2012
External links
- Official Website
- Linkedin Company Profile
Source of article : Wikipedia
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